Marketers are spoiled for choice in terms of content curation and sharing software. This software space is stuffed with platforms that allow you to sort through content, filter noise, and analyze the impact of the social shares.
Marketers love BuzzSumo, and even for good reason. It offers content research, social listening, influencer sourcing, and link research multi functional place, and plenty of this details are free – to a point. As soon as your business needs some thing or distinct from what BuzzSumo offers, it’s time consider alternatives.
We’ve gathered a listing of the most effective BuzzSumo alternatives for several different use cases. All these tools provides some sort of “trending content,” feature, but that’s really where similarities end. When you’re done skimming 14 different social channels for viral content, do your team a big favor to check out these options.
EpicBeat is built to curate content, find influencers, and perform social listening tasks. The interface has a lot of features, but continues to be very easy to learn, with filters, charts, and graphs to assist you to organize your results. Since it’s mainly a content curation tool, EpicBeat’s focus is finding great content and sharing it directly using your site. It gives you integrations for social listening across most platforms, although only Twitter is available in the free level.
The free version also limits anyone to content up to a month old, however if that’s all you need, it’s free forever. At the premium level, subscribers can look at content lists as old as you year. The website also provides built-in sharing and engagement stats for each content asset, so that you can locate by far the most viral content and share it on the platform.
EpicBeat content dashboard
From the same company that owns EpicBeat, EpicTrack is undoubtedly an enterprise-level content sharing platform for the data-driven marketer. This application is a buzzsumo alternatives, but far more powerful with the addition of in-depth analytics about how content affects your financial well being. By combining your articles aggregation and sharing with site visit data, EpicTrack shows specific ROI for each and every bit of shared content. Which means you can track the immediate results of each post from the same platform the place you first discovered or scheduled the share.
As well as supplying you with an all-in-one tool, EpicTrack dives deeper with Sentiment Analysis and Mention Analytics, both of which are made to help you gauge reader feedback. Sentiment Analysis lets you know the tone of comments and shares, in order to react quickly to customer feedback (both negative and positive) without searching through every mention yourself. Mention Analytics tracks your content authors and filters customer response for yourself.
EpicTrack content analysis dashboard
Feedly helps users filter text from feeds, blogs, and online magazines in line with the topics and publications you specify. That could be useful if you’re seeking relevant third-party content to share with you – or, heck, just read – each and every day. Although Feedly is made around the Rich Site Summary (RSS) model, it is going above and beyond the standard RSS feed with sharing, suggestions, as well as over 200 application integrations. Each piece of content is stripped to its basic text and images, filtering out ad noise and sign-up interruptions, helping to make reading on Feedly a soothing experience.
Feedly’s keyword and social listening functionality is powered by Google Alerts, but the app integration permits you to build up your keyword and mention notifications in your existing content feed. The vast number of app integrations means sharing pertinent happy with your team or audience is simple. Feedly doesn’t provide much in the way of analytics on existing or shared content, nevertheless the stripped-down feel, mobile app, as well as simple content discovery tools turn this into an incredible tool for marketers centered on reading and sharing.
Feedly mobile content views
Oktopost is designed particularly for marketers and social networking managers in the B2B space. Along with content discovery formats, your team can connect existing RSS feeds to monitor your most valuable types of new content. Automation helps streamline your content sharing by scheduling posts across social platforms and services. They also give you a browser extension for convenient scheduling and sharing.
Because they’re B2B focused, Oktopost integrates website analytics right into their platform to help marketers study the impact with their content. Additionally, it integrates with existing CRM and marketing automation platforms including SalesForce, HubSpot, and Marketo. Oktopost builds custom pricing packages tailored in your organization’s needs.
Oktopost social curation dashboard
As the name suggests, Sprout Social is actually a social media marketing-focused content curation and sharing tool for marketers. The combination of discovery and publication capabilities with customer service and lead tracking makes this an excellent tool for smaller businesses and firms with good social engagement. Analytics and reporting features complete the platform, allowing marketers to prove successful campaigns and show measurable results to stakeholders.
Sprout Social’s strength is at its customer-focused integrations. Direct messages from the social channels are routed towards the dashboard, where any authorized users can respond without switching between a number of accounts. You can also take advantage of the Monitoring feature to go by mentions having a sales focus. Sprout Social offers single user, team, and enterprise editions.
SproutSocial content trends dashboard
The Ahrefs platform is fantastic for marketers and social media marketing managers who would like to improve backlinks and relative SEO whilst tracking content and mentions. Ahrefs crawls over 4 billion links per day, which comes in handy should your strategy relies heavily on backlink building. While those crawlers are out scouring the internet for links, they’re also in a position to curate a lot of brand- and keyword-related content for your personal team to discuss. Every post includes interaction, keyword, backlink, and ranking metrics.
Unlike the majority of the platforms about this list, Ahrefs doesn’t integrate with social channels to directly share or publish content. Exactly what it lacks in sharing capabilities the program makes up for in analytics. Ahrefs is made for content managers and SEOs thinking about how content and backlinking affects overall site and website landing page rankings, but might be confusing for less experienced users.
Ahrefs content analytics dashboard
When you’re ready for a substitute for BuzzSumo, you may monitor the prosperity of your social posts by searching through channels and switching from platform to platform, or you can save your time and change to a social media marketing platform that can it all.